Ready to start (or continue) your commitment to an ethical lifestyle?
Ethical Made Easy is here to make it – you guessed it – easy with discounts on
all our favourite ethical, sustainable and fair trade brands across fashion, homewares and more.
These codes and discounts are available to help you on your way to an ethical lifestyle, not to promote unconscious spending. In other words – shop mindfully and only purchase what you need.
Remember, the most ethical purchase is no purchase at all.
A friendly note: We may receive a commission on some of these discounts
(at no additional cost to you) via affiliate links. This commission ensures Ethical Made Easy can remain a free resource for you to access 24/7. But please know we only promote brands we believe in and have tried and tested ourselves.
Tailor Skincare
If everyone's skin is different and everyone's version of beauty is different, why are we expected to take care of our skin in the same way? Tailor Skincare pondered this question before introducing Tailor Skincare to the world in 2012. SHOP TAILOR SKINCARE HERE
ONE SEED PERFUMES
When that’s the first thing you read on a brand’s website, you know you’ve stumbled upon something quite magical. But when the second thing on that brand website reads: “Nothing to Hide. It's pretty simple, really. We make honest natural perfume from plants, and we tell you exactly what's in it.” Well then you’ve found a brand that is pretty special. One Seed is Australia’s favourite perfume brand and for good reason. They nail transparency, each perfume is 100% natural, and they are vegan and cruelty free. SHOP ONE SEED PERFUMES HERE
WAMA UNDERWEAR
What makes Wama Underwear so great? All of their products, including women’s bralettes, men’s briefs and everything in between, are made from hemp fabric. Hemp is a magical fabric that’s naturally antibacterial, with anti-odour properties; it’s comfortable, breathable and gets softer with every wash; but most importantly, hemp is organic and incredibly sustainable. In fact, Wama’s hemp and organic cotton fabrics use only about 3% the water conventional cotton uses. SHOP WAMA HERE
The Periodical
Our periods come more often than a text message from our latest Tinder hookup, yet we still treat them like they’re taboo and we’re still using unsustainable, bleached tampons month-in-month-out. The Periodical has pulled some strings to not only remove the stigma around periods but also offer a more ethical and sustainable option for people who period–how bloody good! SHOP THE PERIODICAL HERE
COMB
COMB is a natural and ethical hair care range made from her Manuka honey sourced straight from the founder's husband's very own hives. COMB products are not only made with Manuka honey, but every single ingredient is 100% natural. From avocado oil to lavender oil, everything in the COMB hair oil comes straight from Mother Nature herself. COMB is free of any hidden nasties including sulphates, parabens and silicone, so you are being kind to your body in more ways than one. SHOP COMB HERE
PINKY & KAMAL
One day there will be no such thing as conscious brands, there will just be brands. And labels like Pinky and Kamal will be the pioneers leading the way. Why? Because Pinky and Kamal creates yoga wear to help people move freely, live simply and stay comfortable; being ethical and sustainable is simply a given—that's the way of the future. SHOP PINKY AND KAMAL HERE
BJ's PJs
Introducing BJ’s PJs. Designed on the beautiful NSW East Coast by Belinda Jane, the brand sets out to create pyjamas that you’re proud to be seen in. Not only are they comfortable, practical and easy on the eye, they’re also manufactured with sustainability in mind. SHOP BJ's PJs HERE
Collective Canvas
There’s just something about a simple canvas sneaker that stands the test of time. As lovers of comfort and practical fashion (that’s also stylish), you’ll always find a canvas sneaker in the EME wardrobe. The only problem is, finding one that’s as stylish as it is ethical and sustainable is a bit like trying to find a reason to download TikTok when you’re over 30… Almost impossible. SHOP COLLECTIVE CANVAS HERE
Lefko
Over the last decade, the refugee crisis has gripped Greece. Together, Joanne and Mihalis have made it their mission to help the huge influx of refugees stranded in their home-country. When you purchase a garment from Lefko, you’re providing direct employment to survivors of human trafficking and refugees seeking asylum who are paid for each piece they produce. Lefko not only provides them with employment, but also tailoring lessons, independence and the skills needed to operate in an open market economy. SHOP LEFKO HERE
Koala Eco
Koala Eco creates affordable cleaning products that are not only safe for your family and the environment, but they are just as effective as your usual suspects. The brainchild of husband and wife duo, Koala Eco was created when Jessica Bragdon and Paul Davidson were trying to find cleaning alternatives that were safe to use around their children and pets. They were unsuccessful in their quest to find safe and toxic-free products that would actually work, but instead of giving up they created their own. Shop Koala Eco Here
Alcana
Alcana preserves the traditions of the artisans who create their clothes by weaving (literally and figuratively) their traditional textiles into Alcana’s collections. Skilled artisans across India use traditional methods like handweaving and herbal plant dyeing to create each piece. The aim is to connect the grower, the textile artisan, the tailor, and the wearer through this story while preserving ancient traditions. SHOP ALCANA HERE
Salty Beasts
One of Australia’s greatest pastimes is cramming the whole family into the car and heading down to the nearest beach, river or pool for a day of outdoor adventures. The only downside is the risk of sun damage to your little ones. Luckily Salty Beasts has your remedy. They make gorgeous children and teens swim and activewear range with UPF50+ all you have to worry about is enjoying your day in the sun. SHOP SALTY BEASTS HERE
Lela Lingerie
The concept behind Lela Lingerie was to create garments for women who ‘prefer to wear less underneath’, but to do it ethically and sustainably. They’ve nailed it. Not only will you love the classic, flattering designs so much that you’ll wear your Lela Lingerie until it's completely worn out, but once it is, the natural fibres will break down easily into the earth. SHOP LELA LINGERIE HERE
Wild Bee Skincare
Are you as concerned as we are about the global disappearance of the world’s pollinators, our beautiful bees? Do you dream of the type of glowy, youthful skin you had as a five-year-old? Do you want your skincare to be created with about the same level of innocence you had at that tender age? Enter Wild Bee Skincare stage right. SHOP WILDBEE SKINCARE HERE
Bilboa
If you like being complimented, Bilboa is a brand to look at. They’re fun, but flattering- in Bilboa’s own words, ‘elegant yet quirky’. We can all but guarantee these clothes will draw appreciative attention. Which is perfect, because when your Bilboa threads are ultimately met with, ‘Oh I LOVE your (top/dress/jumpsuit), where did you get it?!’, you can excitedly tell your ethical-fashion proselyte all about its sustainable origins. SHOP BILBOA HERE
Sticks + Stone
Sticks + stone is definitely a company for the socially aware, environmentally conscious shopper. The team wholeheartedly believes that the need for sustainability in the fashion and textile industry far surpasses the desire for profit currently being made from cheap labour and ignorant processes, and this is completely obvious in their own garment production—production in which circular fashion is highly valued. SHOP STICKS + STONE HERE
Bias Basics
We may be Bias, but we’ve Basic-ally fallen in love with yet another ethically and sustainably minded company. Somewhere between Byron Bay and the Gold Coast, Bias Basics is encouraging a slower approach to fashion with classic, nature-inspired clothing. One of the many incredible things about this company is the fact that it is a “one-woman show”; the founder, Adelaide, wanted to live a “simple yet significant” life, and she’s decided to take along anybody who would like to join her. We’re in. SHOP BIAS BASICS HERE
Ricepaper the label
Ricepaper The Label is a Melbourne-based ethical fashion company. Designed in Kensington and made in Abbotsford, Ricepaper is a brand that operates as a direct reflection of their name: with complete transparency (clever, right?). Eve Walton-Healey, the genius behind Ricepaper, began the brand in 2017, and since then it has blossomed into a thriving company dedicated to crafting simple, elegant, and ethical pieces designed to remain in your wardrobe through seasons and trends. SHOP RICEPAPER THE LABEL HERE
The Anjelms Project
Behind every good clothing company is a great producer, and The ANJELMS Project hit the ethical jackpot. The Stitching Project, based in rural India, produces hand made gems, from homewares and quilts to craft supplies and, of course, garments. However, as well as this, The Stitching Project is a social enterprise, a business completely and utterly dedicated to not only providing quality goods but also ensuring fairness and equality are just as much part of their supply chain as the material from which they craft their goods. SHOP ANJELMS HERE
Luna + Sun
Luna + Sun is a completely cruelty free, vegan friendly label, and does not use any silk, wool, cashmere, leather, or any other material that was once an animal’s coat in their productions. Plant-based fabrics adhering to the Standard 100 by OEKO-TEX are used for the Luna + Sun garments, garments that are made with an Ethical Clothing Australia accredited Brisbane manufacturer that ensures appropriate pay and safe working conditions for all employees. SHOP LUNA + SUN HERE
Valka Yoga
Valka Yoga is our yoga mat company of choice. Not only is this down to their beaut prints but it’s also because of the materials used to create the mats. The cork is 100% premium Portuguese cork, making the mats anti-microbial, non-slip, free from harmful chemicals, and as the bark is stripped from trees every 8-9 years rather than taken from trees that are chopped down in their entirety, the process is entirely sustainable. SHOP VALKA YOGA HERE
Boody
Boody is redefining what it means to do comfort well, as the products under the Boody name have all been created with ethics, sustainability, and quality in mind. Boody’s brilliant bamboo (try saying that three times really fast) is FSC certified, Ecocert(ified), and PETA Vegan approved, and their products are SGS tested, made in a WRAP certified factory, and meet STANDARD 100 by OEKO-TEX. That’s a lot of acronyms but we promise they’re all totally legit. SHOP BOODY HERE
Cecile Swim
The main aim of Cecile Swim has always been to provide a durable and high quality product whilst using luxury fabric that has high ethical standards. Cecile Swim has been doing this since its inception in 2017. They consciously create handmade swimwear that is both durable and soft-to-touch. All of their pieces are made ethically, and it’s their goal to raise awareness for ethics in fashion, as well as to encourage women to feel confident in the skin they’re in. SHOP CECILE SWIM HERE
Ere Perez
One of the best things about this company—apart from their kick ass products, of course—is that the only things their stuff has been tested on is family and friends. The Ere Perez products are completely free from parabens, talc, lead, petrolatum, synthetic fragrances, and basically everything you’d prefer not to be soaked into your skin and enter your bloodstream. As well as being free from these nasties, the supply chain is completely free from any forced or child labour. Hallelujah! SHOP ERE PEREZ HERE
Kopal
KOPAL is the brand name (obviously), but it’s also the name of the brand’s wonderful creative director. Kopal was born in raised in India and it is here that she spends four to six months a year bringing empowerment to rural villages through her business by employing local artisans who bring her designs to life. SHOP KOPAL HERE
Rupahaus
“Naturally hand-dyed, ethically handmade with pride – at RUPAHAUS, every piece is worth so much more with each thread loomed, as they are a true reflection of the time spent in the making, the endurance of the makers, the untold story.” You had us at ethically handmade, RUPAHAUS. SHOP RUPAHAUS HERE
Elle Evans
Elle Evans Swimwear was created in 2013 out of a desire to bring beautiful, sustainable swimwear to life for those of us who care about fashion, the future, and how those two things interject. The Elle Evans team makes every piece to order in their ethical workspace in Melbourne, and ensures that sustainability is at the core of everything they do. SHOP ELLE EVANS SWIMWEAR HERE
AMAELLA
If you’ve been having a hard time trying to find well fitting, quality-made underwear that satisfies not only your taste but also the values you usually shop by then you’ll be happy to hear about AmaElla. With plenty of styles, cuts, and colours to choose from, this slow fashion lingerie brand may just become your new favourite thing. SHOP AMAELLA HERE
Lois Hazel
Lois Hazel is an Australian brand to watch. Every one of their collections has not been brought about without complete transparency; transparency on the sourcing of their materials, the production behind each individual element, and the craftsmanship that’s gone into the creation of every piece. SHOP LOIS HAZEL HERE
Argent Silversmith
Argent Silversmith is an Australian jewellery brand that takes personal to the next level—its founder sees through every part of the creation process. Liz Herman hand-makes every single piece of jewellery, drawing inspiration from her natural surroundings and designing the simplistic yet timeless pieces you see on the Argent website. SHOP ARGENT SILVERSMITH HERE
Harly Jae
Harly Jae is a slow-fashion brand whose pieces are designed and made in Canada. The clothes are inspired by timeless vintage fashion, and Harly Jae has an overall goal to generate timeless wardrobe staples that will last over many seasons. SHOP HARLY JAE HERE
Dorsu
Dorsu’s making the process of purchasing consciously easy and they’re making their customers look fabulous whilst doing it. With a strong commitment to transparency and socially and environmentally friendly practising, Dorsu is firmly within the ethical and sustainable fashion world, and for this, our wardrobes are extremely grateful. SHOP DORSU HERE
Shakti Mats
In this fast-paced, busy world of ours, sometimes it feels like there aren’t enough hours in the day to just get shit done, let alone have any leftover time to chill the f*^k out. When you get a chance to hang out with yourself, what do you preoccupy yourself with? What is it you do to unwind, reset, and renew? Well, because we stare at a computer screen for most of the day here at EME, we use our Shakti Mats. SHOP SHAKTI MATS HERE
Baiia Swimwear
Baiia stands for “one who has the capacity to change the world for the better”, and we can’t help but agree with how well this fits with the company’s ethos. This is a label that encompasses the idea of creating versatile swimwear for women by using recycled plastic that would otherwise be polluting our precious land and ocean, and clogging up our eco systems. SHOP BAIIA HERE
Kappi
Kappi is literally your one-stop shop for all things a household could need to live a life with less waste, aka they offer a sustainable life made easy. They’ve got everything from reusable shopping bags, reusable straws and bamboo toothbrushes, to reusable silicone ziplock bags, organic cotton produce bags, and even matte gold reusable razors. SHOP KAPPI HERE
Be Genki
“Be Genki not only brings about beautiful looking skin, but works on a deeper level to effectively support your emotional wellbeing – whether you need help winding down after a long day, alleviating anxiety, or improving your complexion to help ease stress and self-judgement.” Do these products walk the walk, though? Yes, yes they do. These 100% organic, vegan, GMO and cruelty-free goodies have a whole page dedicated to their effectiveness on the Be Genki site, including testimonials from Megan Gale, Amina Kitching, and women all over Australia. SHOP BE GENKI HERE
Little Emperor
In Little Emperor’s words, “we want to make sure that as a business we don’t impact negatively on the environment or supply chain workers.” It is clear in their manufacturing process, their packaging and waste, and the way in which they do their business that they are doing just what they promised. Little Emperor ensures every pair of hands involved in the life of their garments is taken care of, from the garment factory worker to the child who will eventually wear their clothing. SHOP LITTLE EMPEROR HERE
Team Timbuktu
Team Timbuktu is an activewear brand for the ethical and sustainable soul. The beautiful designs that come out of their factory are whimsical and dreamy, and more often than not you will find stars and patterns lacing the bras, tights, and jackets they produce. Let’s just say that if you want to look absolutely fabulous on that speed walk or feel like you’re floating through space with George and Sandra when you’re watching Gravity then this brand is 100% for you. SHOP TEAM TIMBUKTU HERE
Velvet Heartbeat
Velvet Heartbeat is a New Zealand based company (big tick already ‘cause that’s where EME’s founder is from), so we were automatically inclined to love them. Aside from this obviously valid reason, this is a company that takes pride in everything they do, from the way in which they handle business to the incredible products bearing their name, and we could not fault the Velvet Heartbeat team or their inherent values at all. SHOP VELVET HEARTBEAT HERE
Outland Denim
If you haven’t yet heard of Outland Denim, we can guarantee that you’re going to be an avid customer by the time you’ve finished reading this. Not only does Outland Denim ethically make stylish, high-quality jeans, but they’re also tackling an industry that may seem quite distant to us: the sex industry. They’re also using their business to properly equip women with tools that will serve them for the rest of their lives. SHOP OUTLAND DENIM HERE
ReCreate
New Zealand based boutique fashion label ReCreate is well and truly helping to shake up the fashion industry by pulling it into the ethical and sustainable lane. Not only is their clothing made under excellent Fairtrade working conditions, but the brand also uses only certified organic fabrics that are sustainably produced from crop to customer. SHOP RECREATE HERE
Pala Eyewear
Pala Eyewear is a brand on a mission. Not only do they create sunglasses that are sleek, stylish and sexy, but they’re trying to help put an end to poverty by providing grants to eye care projects in Africa, and they’re also putting ethical and sustainable practices at the forefront of their operations. SHOP PALA EYEWEAR
Salt Trading Co
Salt Trading Co is a company straight out of Queensland’s Sunshine Coast that creates a luxurious range of homemade candles, as well as diffusers, mugs, and wax melts. The candle scents are endless and include sweet combinations like Sandalwood and Saffron (Wanderlust), Golden Wattle and Sweet Rich Honey (Wild Honey), and Banksia and Grapefruit (Barefoot). Salt Trading Co also uses high quality essential oils and natural, plant-based fragrant oils in all of their products. Can you smell them yet? SHOP SALT TRADING CO HERE
Duffle & Co
Duffle & Co is a brand that is committed to bringing consumers quality-made bags and wallets, though without harming anything in the process. Each and every one of their timeless products is hand-crafted, and the profits contribute to a social or an environmental initiative: KiwiHarvest or Million Metres. SHOP DUFFLE & CO HERE
Biologi
Biologi is an ethically made, sustainably sourced, and entirely traceable product straight out of Byron Bay. Ross Macdougald, the founder of this innovative company, is an experienced chemist who is adamant that natural and organic ingredients are scientifically better than manmade chemicals. So, what did Ross do? He launched “the world’s first ever 100% active single ingredient, organic, pure plant serum that works.” That’s what. SHOP BIOLOGI HERE
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