We make living ethically, easy.

Lifestyle

How to have a Greener Christmas.

It’s Christmas Day… The table is set- there’s plastic red and green straws. The tree is lit- there’s tinsel all around it. The presents are wrapped- there are 89 of them. The rubbish bin is full- it’s not even midday yet.

Fashion

The Ethical Fashion Report - Helpful or harmful?

For the last six years Baptist World Aid (BWA) has released its annual Ethical Fashion Report with the express purpose of providing “... a picture of ethical sourcing practices in the fashion industry as a resource for consumers, corporations, investors, and policymakers.” The report grades 130 fashion companies from A+ to F based on responses to a survey that focuses on labour rights and more recently environmental management. Theoretically, these grades are supposed to empower consumers to make ethical purchasing decisions. But how useful is the report really?

Interviews

We chat with the beautiful Kitty Scott about her swimwear brand, Cleonie.

Warning: if you read beyond this point you will be put under Kitty's spell (she is, after all, a self-confessed mermaid). She's kind, she cares about this planet, and she's put these passions into an environmentally and socially conscious business.

Fashion

Why a higher price point does not mean it’s ethically made.

There are many questions a lot of us ponder, though we know in our heart of hearts we’ll never fully know the answer to. What’s really used in hot dogs? What is the meaning of life? Why did the chicken actually cross the road? Sorry to disappoint, but no, we are no closer to finding out the answers to these questions than you are. However, there is one question we can answer for you; a question that all of us have either been asked or have given some thought to at one point or another.

All

What is greenwashing, and how can we avoid being greenwashed?

Oh, greenwashing: the great marketing tool of our generation. The obstacle that stands in the way of caring, well-intentioned consumers purchasing products that reflect their caring, well-intentioned ways. Greenwashing is basically what Kmart Veja knockoffs are to the real Veja’s: an inexpensive way of leeching off of the hard work environmentally and socially conscious brands do in order to maximise their profits.

Interviews

Alex Dash is making her mark with Shapes In The Sand.

Shapes In The Sand has firmly cemented itself in the ethical and sustainable fashion industry. Everything Alex does with Shapes In The Sand, from the fabric used for the designs to the inspiration behind each collection, is done with the environment in mind, and we are in absolute awe of this epic founder.

Interviews

Ernest and Joe's, Mia, chats about coffee, creativity, and keeping it in the family.

Home-grown and family-owned company Ernest & Joe is as close a business team as you can get. You know why? They're all related. As self-taught jewellers, they take no shortcuts (because they don't know how!), and this makes their products completely and utterly unique.

Interviews

Teshani talks fabrics, ethics, and all things Luna and Sun.

Teshani, the powerhouse behind Luna + Sun, was not always the ethically and sustainably minded gal she is today. After realising the detrimental effects her habits were having, she decided to put them to bed once and for all. Boy, are we glad she did.

All

Why bother with ethical fashion?

Ethical fashion. If you say these two words to someone when you first meet, you’re likely to be given back a blank stare and raised eyebrows. Huh? The average person will think of slaves, child labour, and sweat shop factories they’ve seen glimpses of on the news. These are valid points in the discussion of ethical fashion, but they’re only the tip of the iceberg.

Fashion

Is Op Shopping as good as we think it is?

“You’ll be so proud of me, I just dropped off four bags full of clothes to the op shop!” She says, as she grabs another skirt off the sale rack ‘just coz’. When you gather a pile of unwanted clothes, the usual response these days, is to drop them at the op shop, or shove them in those wide mouthed metal donation bins. Although you may think this is the best option for unwanted items, think again.