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The latest brands on our ethical brand directory
What do you pay attention to when you're shopping for a new item of clothing? If know a few things about ethical fashion you probably consider to the type of fabric it's made from, where it was made and by whom. But have you ever asked yourself whether you would pass that garment onto your daughter? What about your granddaughter? Kalaurie is a Melbourne-based label that pays attention to ethical values to create modern heirlooms for future generations.
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What underwear are you wearing right now? Sure, it’s a hugely personal question, but hear us out. Picture the undies you put on this morning, then ask yourself these questions: What are they made of? Who made them? How were they made? If you can’t answer confidently, it’s about time you discovered Wama Underwear. Oh, and if you can answer these questions, consider this a virtual high five from us (but read on, because we think you’ll like Wama Underwear too).
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Argent Silversmith is an Australian jewellery brand that takes personal to the next level—its founder sees through every part of the creation process. Liz Herman hand-makes every single piece of jewellery, drawing inspiration from her natural surroundings and designing the simplistic yet timeless pieces you see on the Argent website.
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Let’s be real, we’ve all spent days lounging around in activewear with absolutely no intention of actually using the clothing for its intended purpose (some of us do this more often than we care to admit). But wouldn’t you like to know that your workout kit hasn’t cost the environment to make, or harmed the people who created it? Yeah, us too, so we give to you: Girlfriend Collective.
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New Zealand based boutique fashion label ReCreate is well and truly helping to shake up the fashion industry by pulling it into the ethical and sustainable lane. Not only is their clothing made under excellent Fairtrade working conditions, but the brand also uses only certified organic fabrics that are sustainably produced from crop to customer.
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Look, there’s a fat chance that you’ve already heard of this next company, but because we love them so dang much we’re going to talk to you about them anyway! It’s Boody. Did you have your moment of recognition and admiration? Boody is providing us conscious consumers with affordable, comfy clothing essentials for the entire family—mums, dads and bubs are all covered—that are good for the planet and good for us, too.
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If you haven’t yet heard of Outland Denim, we can guarantee that you’re going to be an avid customer by the time you’ve finished reading this. Not only does Outland Denim ethically make stylish, high-quality jeans, but they’re also tackling an industry that may seem quite distant to us: the sex industry. They’re also using their business to properly equip these victims with tools that will serve them for the rest of their lives.
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This next brand has been an Ethical Made Easy favourite for a long time now, and we thought it was high time for us to introduce you to them. Ere Perez is an Australian owned company, and the team pride themselves on producing makeup and skincare as purely and naturally as they possibly can. Their premium ingredients—oils, plant extracts, and minerals—are merged with antioxidants to create products that are both good for your skin and will look good on your skin, and we can credit them with some of our best skin days of the last few months.
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If you like being complimented, Bilboa is a brand to look at. They’re fun, but flattering- in Bilboa’s own words, ‘elegant yet quirky’. We can all but guarantee these clothes will draw appreciative attention. Which is perfect, because when your Bilboa threads are ultimately met with, ‘Oh I LOVE your (top/dress/jumpsuit), where did you get it?!’, you can excitedly tell your ethical-fashion proselyte all about its sustainable origins.
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Lois Hazel is an Australian brand to watch. Every one of their collections has not been brought about without complete transparency; transparency on the sourcing of their materials, the production behind each individual element, and the craftsmanship that’s gone into the creation of every piece. Lois Hazel have a stack of cool things on their CV—they’ve been featured on VAMFF’s Off site Runway series and were a 2017 finalist for the National Designer Award—but it’s how they source the fabric they use to create their garments that really makes them shine in our eyes.
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Behind the Brand
Creating modern heirlooms with Kalaurie Karl-Crooks of Kalaurie
Kalaurie Karl-Crooks of ethical label Kalaurie creates each of her garments by hand with meticulous attention-to-detail. The final product is a timeless heirloom designed to be cherished for decades. We spoke to Kalaurie about reversing the effects of fast fashion brain-washing and educating the consumer that you can buy clothing that lasts a lifetime.
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Lifestyle
Is there such thing as sustainable alcohol?
For those of you who have a healthy relationship with alcohol and are also trying to live a more conscious life, there is such thing as sustainable alcohol. We've complied a list of beer, wine and spirit-makers who prioritise social and environmental responsibility when producing tasty, tasty beverages. So now you can drink responsibly in more ways than one.
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Movers and Shakers
Living loudly (quietly) with Jess Molina
Jess Molina is a storyteller. More than that, she’s a storyteller who knows when to take the mic and when to pass it on to someone else more deserving; when to raise her voice and when to listen. That’s why she create Loudly Quietly, a space for storytelling and amplifying diverse voices to create an inclusive dialogue on topics such as beauty, fashion, food, features and living slowly. We spoke with Jess about the launch of Loudly Quietly, what inclusivity looks like, and the importance of waiting your turn.
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Beauty
Periods, pay gaps and the pink tax: Why it costs more to be a woman
did you know that it is literally more expensive to be a woman? And we don’t mean pads and tampons (although as much as a relief it was to have the tampon tax removed, could they not just be free?). We’re talking about the Pink Tax - sometimes referred to as the Gender Price Gap or Woman’s Tax - the phenomenon where we pay more for goods and services than men, purely because they’re marketed to women (and often pink).
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Behind the Brand
The art and science of natural haircare with Adelle Rodda of Botaniq.
Adelle Rodda of Botaniq is a hairstylist and scientist with strong values and a passion for natural haircare and green chemistry. We spoke with Adelle about how she combined her two vocations to create her own line of sustainable and socially responsible hair products. Adelle proves that socially conscious businesses can become business as usual.
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Behind the Brand
Meet the creative founder of Isla In Bloom, Misha Smits.
Misha Smits created Isla In Bloom after she struggled to find a swimsuit that ticked all her boxes. We spoke with Misha about the importance of trusting your own instincts and why eco friendly products were a non-negotiable when creating her swimwear label.
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Movers and Shakers
TJ Cowlishaw – The First Nations fashion designer with a deadly message
Teagen (TJ) Cowlishaw grew up surrounded by the best of the best in First Nations fashion design. She's since gone on to carve her own path in the industry with her sustainable streetwear label AARLI and as the newly appointed National Coordinator of First Nations Fashion and Design. We spoke with TJ about why slang terminology is so important to First Nations people, how her elders inspired her to use a method of upclycing to produce her designs, and what non-Indigenous allies can do to support First Nations fashion.
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Behind the Brand
People over profit with Caragh Bennet and Loren Thomas of Zena.
At just 25 years-old, Caragh Bennet and Loren Thomas of Zena have created an award-winning not-for-profit jewellery label that operates to drive change in the global story of extreme poverty and gender inequality. We're so excited to welcome this social impact jewellery label to our brand directory and even more excited to chat to Caragh about how it all started.
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Behind the Brand
Liam Dillon and his hunt for the world's most ethical leather.
On top of the material aligning with my values, it's also inspiring to work with. It is incredibly seductive and rich, it naturally ages with use and time and changes with you. Kangaroos are wild animals, so their skin is often scarred or marked. I love embracing these imperfections in the leather because they tell a story.
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Fashion
A guide to recycling your old clothes
We've all grown up being told to recycle our household waste. We have recycling bins, we avoid products that can't be recycled, and some of us are just plain old recycling perfectionists—and goddam are we here for it?! Unfortunately this mindset generally stops at rubbish, and rarely applies to clothing. So-much-so that less than one percent of the materials used to produce clothing is recycled into new clothing.
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10
%of global carbon emissions come from the fashion industry, which is more than shipping and aviation combined.
90
%More than 90% of workers in the global garment industry have no possibility of negotiating their wages and conditions.
77
%Among 71 leading retailers in the UK, 77% believe there is a likelihood of modern slavery (forced labour) occurring at some stage in their supply chains.
1
%Increasing the price of a garment in the shop by 1% could be enough to pay the workers who made it a living wage.
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Ethical fashion Brand directory and sustainable lifestyle platform
Ethical Made Easy is the hub for all things ethical ethical living. We help conscious consumers navigate ethical fashion, homewares, beauty and more with our ethical brand directory; we offer insightful, well-researched articles about the things that matter to you; and we provide you with simple, digestible, non-judgemental tips and resources to help you adopt a more ethical lifestyle. That’s why we’re one of the most trusted sources for ethical fashion, homewares and beauty in Australia, New Zealand and the rest of the world. Here you’ll find resources and articles that will teach you about plastic waste, living wages, garment workers, cost per wear, sustainable fashion, ethical production, natural dye, artisan workers, vegan leather, natural materials, fibres, the circular economy, sewing, op-shopping, and the list goes on and on. Our brand directory makes it easier for you to find ethical alternatives in a range of different categories from womenswear, menswear and childrenswear depending on your location and values. Whether you’re new to ethical and sustainable fashion, you’re already on your way to a more ethical lifestyle and you need some extra tips, or you are an eco-warrior who’s looking to further your education, there’s something here for everyone. We’re making it easier to create a better future with small incremental steps and conscious living. We can’t wait to bring you our go-to ethical lifestyle platform for a better world and a better future.